AI & Sales Automation

AI Powered Lead Generation and Sales Assistant

AI sales assistant automating lead generation and customer engagement across WhatsApp and Instagram with intelligent handoff capabilities.

Client

Sales Automation Solutions

Industry

Sales Technology

Duration

3 Months

AI Powered Lead Generation and Sales Assistant

Inside this case study

Introduction

We developed an AI powered sales assistant that automates lead generation and customer engagement across multiple channels. The solution handles product inquiries, frequently asked questions, and lead qualification directly through messaging platforms such as WhatsApp and Instagram. Once a lead is vetted, the assistant can seamlessly hand off the conversation to a human sales representative for closing.

introduction visual

Challenge

Sales and customer service teams were overwhelmed by repetitive questions from prospective customers. Event companies, for example, often received daily inquiries about pricing, venue capacity, and availability. Responding manually to each query consumed valuable time and delayed follow ups. Without an automated way to filter genuine leads from casual inquiries, sales opportunities were lost and team efficiency was reduced.

Solution

We built a conversational AI agent specialized for lead generation and qualification.

Seamless Handoff

Once a lead is confirmed, the bot transfers the conversation context to the sales team, ensuring no information is lost and the interaction continues smoothly.

Sales Agent Capabilities

The chatbot presents product or service offerings, answers FAQs such as pricing or package details, and provides instant responses to prospective customers.

approach-sales-agent-capabilities visual

Social Media Integration

Connected to WhatsApp, Instagram, and other messaging platforms to meet users where they already engage with brands.

Lead Collection and Vetting

Captures contact information and automatically scores potential leads based on engagement signals. Qualified leads are flagged and referred to human sales representatives for direct follow up.

approach-lead-collection-and-vetting visual

Technical Approach

Conversational AI:ChatGPT powered sales assistant with product knowledge
Social Integration:WhatsApp and Instagram API integration for multi channel engagement
Lead Scoring:Automated qualification based on engagement signals and responses
Context Transfer:Seamless handoff system preserving conversation history
Real time Processing:Instant response capabilities with 2 second average response time
Stack:Python backend, React frontend, FastAPI APIs, PostgreSQL database, Docker containerization

What we've accomplished

Successfully delivered an AI powered sales assistant that transforms lead generation and customer engagement across multiple social media channels. The solution automates repetitive tasks while maintaining high conversion rates and improving customer experience through instant responses.

Results & Impact

90%
Time Savings
2 seconds
Response Speed
78%
Conversion Rate
78%
Lead Conversion

Project Narrative

The solution began by answering simple FAQs such as pricing and event capacity, eliminating the need for staff to repeat information hundreds of times a week. It then expanded into lead collection and vetting, ensuring sales teams focused only on high quality prospects. Finally, by integrating with WhatsApp and Instagram, the chatbot created a direct channel for engagement where customers already spend their time. The result is a streamlined sales funnel that saves teams significant time while increasing lead conversion rates.

Technologies We Used

Python logo

Python

React logo

React

FastAPI logo

FastAPI

PostgreSQL logo

PostgreSQL

Docker logo

Docker

ChatGPT logo

ChatGPT

LangChain logo

LangChain

Transformers logo

Transformers

WhatsApp logo

WhatsApp

Instagram logo

Instagram

Contact us

Whether you are a large enterprise looking to augment your teams with expert resources or an SME looking to scale your business or a startup looking to build something.

We are your digital growth partner.

Muhammad Bilal Shahid

Co-Founder and CEO

bilalshahid@axonbuild.com

Hisan Naeem

Co-Founder and CTO

hisannaeem@axonbuild.com

Get in Touch